Tuesday, 4 November 2014

Internet Advertising

Today we learn about internet advertising in class.

So, online advertising can be purchased through any of these 3 ways:
1) CPM (Cost per Thosand) - Advertisers pay when their messages are expose to            
    audience. eg: 
2) CPC (Cost per Click) - Advertisers pay every time a user clicks on their ads.
3) CPA (Cost per Action) - Advertisers only pay when a specific action is formed.

Then I also learn about SEO ( Search Engine Optimization)
SEO is communicate to the search engines of  our intentions so they can recommend us
website for relevant searches.


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