Showing posts with label Internet Advertising and E-Commerce. Show all posts
Showing posts with label Internet Advertising and E-Commerce. Show all posts

Monday, 29 December 2014

PowerPoint presentation



here is power point presentation internet ad and e- commerce

Progress...

So here is my progress while doing the interface design for H&M page..
So this my working files from photoshop that I screenshot.






Saturday, 27 December 2014

Final project

So basically for final project we need to re-design H&M website.
This is similar with what I did for the past sem..designing website.

So this is H&M page..(landing page)











Mine

















H&M ladies shoes











Mine





















H&M detailed page











Mine





















Mine (Checkout page) *H&M does not have online shopping























H&M  FAQ page











Mine (is quite similar with H&M)

report on e commerce

Report on Advertising and E-Commerce
Rathiga (201305006)
Week 2
Ms.Cheryl (Lecturer)
E-Commerce (electronic marketing)

E-commerce is consists of buying and selling of products and services.
There are 5 types of e-commerce
1)Business-to-business (B2B)
 :-defined as e-commerce between companies to companies
2)Consumer (B2C)
:-involves customer gathering information; purchasing physical goods or receiveing products over
an electronic network.
3)Business-to-goverment (B2G)
:-defined as commerce between companies and the public sector.
4)Consumer-to-consumer (C2C)
:-commerce between private individuals or consumers.
5) Mobile Commerce (m-commerce)
:-is buying and selling of good through wireless technology.

Elements of E-commerce

1)Convincing content
2)Optimal Navigation and User Low
3) User friendly checkout process
4)Customer support
5)Accessible via mobile device

Pros and Cons of E-commerce

Pros
 -Faster buying/selling procedure, as well as easy to find  products.
 -Buying/selling 24/7.
 -More reach to customers, there is no theoretical geographic limitations.
-No need of physical company set-ups.
-Easy to start and manage a business.
-Customers can easily select products from different providers without moving around physically.

Cons
-Unable to examine products personally
-Not everyone is connected to the Internet
-There is the possibility of credit card number theft
-Mechanical failures can cause unpredictable effects on the total processes. 

Difference between early years e-commerce and todays e-commerce

Early years:
-face-to-face,telephone lines,or mail systems
-manual processing of traditional business transactions
-individual involved in all stages of business transactions

Todays:
-using Internet or other network communication technology
-automated processing of business transactions
-individual involved in all stages of transactions
-pulls together all activities of business transaction,marketing and
advertising as well service and customer support.






Report on internet ad and e commerce

Report on Internet advertising and e-commerce
Rathiga  (201305006)
Week 1
Ms.Cheryl (Lecturer)

Internet Advertising and E-Commerce
Methods of pricing website advertisment.
Cost per Thousand (CPM) - marketing term referring to the cost of a media vehicle reaching 1,000 members of an audience. Advertisers pay when their message are exposed to audience.
Cost per Click (CPC) – Advertisers pay every time a user clicks on their ad.
Cost per Action (CPA) – Online advertising payment model in which payment is based on qualifying actions such as sales or registrations.

SEO (Search Engine Optimazation)
It is the practice to of improving and promoting website in order to increase the number of visitors.


1st Assignment ~ re-design a website

This is or first which is to re-design a website..
So here is the original website (before)
















Here is what I did to make the website look more interesting..and more look like a cookbook.


Tuesday, 4 November 2014

Internet Advertising

Today we learn about internet advertising in class.

So, online advertising can be purchased through any of these 3 ways:
1) CPM (Cost per Thosand) - Advertisers pay when their messages are expose to            
    audience. eg: 
2) CPC (Cost per Click) - Advertisers pay every time a user clicks on their ads.
3) CPA (Cost per Action) - Advertisers only pay when a specific action is formed.

Then I also learn about SEO ( Search Engine Optimization)
SEO is communicate to the search engines of  our intentions so they can recommend us
website for relevant searches.